Get a Quote

Hyaluronic Acid in Beauty Supplements – Formats, Stability & Compliance

Hyaluronic acid (HA) has become a star ingredient in beauty supplements, celebrated for its ability to hydrate skin from within and support joint health. While topical HA is well-known in skincare, oral HA supplements are gaining popularity across the EU.

However, formulation matters — and one of the most common misconceptions is that hyaluronic acid can be simply dissolved in water for consumption.

This is not only ineffective but can also damage product quality and consumer perception..

What is Hyaluronic Acid?

Hyaluronic acid is a naturally occurring polysaccharide found in connective tissue, skin, and eyes, known for binding and retaining water. In supplements, it is typically derived from microbial fermentation or rooster comb extract.
  • Main benefits: Supports skin hydration, elasticity, and joint lubrication
  • Common doses: 50–200 mg daily in oral supplements
Why Dissolving in Water is a Bad Idea
Despite its name, hyaluronic acid does not dissolve well in water. Instead, it forms a viscous gel-like consistency. This leads to:
  • Poor consumer experience: Gritty, jelly-like texture that is unpleasant to drink
  • Reduced product appeal: Cloudy or clumpy appearance can make consumers think the product is “spoiled”
  • Potential degradation: Extended exposure to water can break down HA’s molecular structure, reducing its functional benefits
  • Inconsistent dosing: Settling or uneven distribution in the water can lead to inaccurate dosage per servings.
Best Formats for Hyaluronic Acid in Beauty Supplements
  • Capsules
    Protect HA from moisture and oxidation, ensuring accurate dosing.
  • Tablets
    Stable and shelf-friendly; can be combined with other actives like collagen or vitamin C.
  • Powder blends
    Packaged in moisture-proof sachets for mixing with other dry ingredients (not pre-dissolved in water).
  • Softgels
    Ideal for combining HA with oil-soluble co-actives (e.g., vitamin E, ceramides).
Stability & Quality Considerations
To maintain HA’s functionality in supplements:
  • Moisture control
    Use desiccants and airtight packaging
  • Avoid premixing in liquids
    Especially in RTDs with long shelf life unless specially formulated with stabilizers
  • Select optimal molecular weight:
    Low-molecular-weight HA (50–300 kDa) is more bioavailable for oral use compared to high-molecular-weight form

Formats We Can Produce

At BF-EssE, we can develop your custom product in:

All are available flavored or unflavored, natural or colored.
Want your supplement pink, red, green, or gold? We use safe, EU-compliant colorants (natural or synthetic) to match your product vision and branding.
Flavors You Can Choose:

We stock over 12 high-quality flavors — perfect for beauty, wellness, or fitness branding.
Best sellers:
  • Hibiscus
  • Peach
  • Vanilla
Also available:


Find out more about encapsulation
Find out more about Sachets
Find out more about bulk packaging

Labeling & Health Claims: What You Need to Know

Hyaluronic acid is classified as a food supplement ingredient in the EU under Directive 2002/46/EC.
  • No authorized EU health claims exist for HA, so marketing must avoid unapproved skin or joint claims.
  • Allergen labeling is required if the source is animal-based (e.g., rooster comb).
  • HA from microbial fermentation is generally acceptable across EU markets.

Market Trends in the EU

  • HA supplements are increasingly combined with collagen, vitamin C, and zinc for beauty-from-within products.
  • Capsules and dominate the category, with growing interest in single-serve powder sachets.
  • Demand is strongest among women aged 25–55 seeking anti-aging and skin hydration benefits.

Ready to Launch?

Contact BF‑EssE’s team for tailored support.

Hyaluronic acid is a proven beauty supplement ingredient, but formulation choices directly impact product performance and consumer satisfaction. Dissolving HA in water is a poor approach due to its gel-forming properties and stability issues. Instead, brands should focus on stable formats like capsules, tablets, or dry powder sachets to deliver consistent, high-quality results in the EU market.

FAQ – Hyaluronic Acid in Beauty Supplements